Distribution and readership
Where the magazine goes
Copies reach people in five ways. We set them out here rather than reducing them to a circulation figure we cannot evidence.
Channels
How copies reach readers
- 01
Property shows and exhibitions
Copies are carried to the shows the title appears at, including The Great British Property Show, and handed to attendees on the day.
- 02
Estate agents and development suites
Where people sit and wait during the longest decision of their lives, with nothing to read that helps them.
- 03
Show homes and sales offices
In front of buyers at the exact moment they are comparing options.
- 04
Professional offices
Brokers, solicitors, surveyors and accountants — the waiting rooms of the property transaction.
- 05
Direct subscription
Posted to readers who want every edition, which is the readership worth the most to an advertiser.
- 06
The digital edition
Readable and searchable on any screen, shareable to the page, and live long after the print run is gone.
Readership
Who picks it up
- Who reads it
- People making property decisions — first-time buyers, movers, renovators, landlords, investors and developers. What they share is a decision in front of them, not an income band.
- Where they are
- The launch edition is aimed at the United Kingdom. Further editions are on the roadmap rather than in print, and this page will say so until that changes.
- When they read it
- At the point of deciding — which is why the title is organised by stage rather than by section. That is the whole commercial proposition.
- What they do next
- They ask someone. The purpose of appearing here is to be the name they already recognise when they do.
On the numbers
Property & Lifestyle does not publish an audited circulation or readership figure, so you will not find one on this page. If you need distribution detail for a specific issue or a specific event before committing a budget, ask us and we will tell you what we actually know.
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